» The Importance of Value and Price

Price is what you pay. Value is what you get.
When you select a carpet cleaner, you choose from a wide variety of cleaning methods and prices.

Shaw Industries, the world’s largest carpet manufacturer, recommends hot water extraction from a truck-mounted unit, and using a portable unit only in areas where the truck-mount won’t reach.

Here’s why: A truck-mounted unit cleans much better than a portable unit for three reasons:

  1. It heats the water to a higher temperature. For every 18-degree increase in temperature above 118 degrees F, you double the solution’s cleaning ability. So if the water temperature is 136 degrees F, it will clean twice as well as water that is 118 degrees F. — 154 degree water will clean four times as well as 118 degree water. And so on, until you reach a water temperature of 250 degrees F.
  2. It shoots the cleaning solution into your carpet at higher pressures, which breaks up the dirt, bacteria, chemicals and pollen. Five hundred pounds per square inch is the optimum pressure for truck-mount hot water extraction. Plus I have a power tool to agitate the pile and dislodge the dirt so it can be sucked out.
  3. The machine uses stronger suction to draw the dirt, chemicals, bacteria, pollen and tobacco smoke residue out of your carpet.

Not surprisingly, having your carpet thoroughly cleaned with truck-mount hot water extraction costs more than renting a shampooer at the corner grocery store.

If you bought the cheapest carpeting you could find, then renting a small shampooer might be all you need. No question, it will get out some of the dirt–but the key word here is “some”. It will not get out many of the chemicals, bacteria, pollen and tobacco smoke residues.

On the other hand, if you bought high quality carpeting–if you want it to look good and give you years of dependable service–then you need to take extra good care of it. This means you need t have it cleaned by a skilled, qualified technician at least every six months to one year, depending on the amount of soiling and foot traffic it receives. And you need to have it cleaned thoroughly as only a truck -mount hot water extractor can do.

Rob MacGillivray, Ideal Carpet Cleaning Halifax

Which is more important to you: a clean carpet–or a clean and healthy carpet? Yes, I assure you, there is a big difference.

Each carpet cleaning method has advantages and disadvantages. Some methods will get out only the dirt. Other methods will get out dirt and grease. Still others will get out virtually everything. And, to be sure, some are more expensive than others.

If all you want is a cheap, rinse-the-dirt-off-the-top cleaning–which you might find for around $15 per room–then I respectfully ask that you call another company.

But if you want to protect your health–if you want to protect your investment in carpeting–if you want to protect your family from the countless bacteria, fungus, pollen and tobacco smoke residues in your carpet, then you’re invited to call me.

The truck-mounted hot water unit I use is the most effective cleaning system available today. Likewise, it’s one of the most expensive units on the market. But I bought this unit for a good reason: More and more families want the good-health benefits that come from having a fresh, clean carpet.

Have you ever seen how dirty a little boy’s pants get when he plays outdoors? If you have, then you know you can brush off his pants and make him think they’re clean. Or, if you want the job done right, you can machine wash them in hot water and detergent and then you’ll KNOW they’re clean.

The same is true for your carpet. You can hire someone for $39 who will “brush off” your carpeting and make you think it’s clean. Or, if you want the job done right, I’ll wash your carpets with hot water and detergent using my state – of-the-art-cleaning machine and then you’ll KNOW they’re clean.

So if you want a thoroughly clean carpet–if you’re willing to invest in your family’s good health–you’re invited to call me. You’ll receive a written estimate, at no cost or obligation. And if you give me the go-ahead, you’re further protected with my …


As the owner of Ideal Carpet & Upholstery Cleaning, I want you to be super-pleased–in fact, absolutely delighted–with every carpet and upholstery job I do. So every job comes with my iron-clad, risk-free guarantee.

What does this mean? Simply this: If you aren’t happy with my work, I’ll re-clean the area for free. And if you still aren’t pleased, you pay nothing. Not one cent. Many companies don’t guarantee their work. But at Ideal, nothing is more important than your complete and total satisfaction. I stand behind every job 100%.

If you ever have any questions or concerns about my work, please call me right away. Call 499-3525


Rob MacGillivray